Arizona Trademark Infringement Lawyer
Name and brand recognition matter in business because customer loyalty matters. Your reputation becomes directly linked with your business name or product name, and you may have a logo, tagline, motto or other assets that support your desired brand image in essential ways.
At Israel & Gerity, PLLC, skilled, results-driven attorneys are prepared to help you register trademarks and defend them against competitors who try to capitalize on your good name and hard work. We are led in this area by Michael Gerity, a Phoenix trademark disputes and infringement lawyer with extensive experience across the spectrum of intellectual property protection and defense, who is licensed to practice before the United States Patent and Trademark Office (USPTO). We also help businesses that have been accused of infringing the trademarks or trade dress of others.
Resourceful Defense of Your Business Interests Involving Intellectual Property
Mr. Gerity is a proven, versatile attorney who serves as a one-call resource for many businesses and organizations in Arizona. In addition to strengths in business formation, transactions and commercial litigation, he is licensed to practice before the USPTO and is a veteran of many successfully resolved trademark infringement disputes.
Our widely respected intellectual property and civil litigation firm is well equipped to:
- Aggressively protect your trademark rights under applicable federal and state laws when the actions of a business or individual create confusion, dilute your mark's value or tarnish the public image of your company or products, for example
- Advise and defend you if you have received a "cease-and-desist" letter or face a lawsuit based on allegations of trademark infringement, trademark dilution, "blurring," or trade dress infringement
- Pursue the best path to resolution of a trademark dispute — often, communication and negotiations rather than litigation — based on the trademark's value to you, specific issues in your case and other factors
Consult a Proven, Versatile Trademark Attorney: 602-639-4696
Many complex issues can arise in a trademark dispute, from whether the mark is being actively used and the extent of protection provided by state and/or federal registration to geographic coverage and acceptable remedies if misuse of the mark is acknowledged. To work closely with a lawyer who has a strong grasp of these issues and how best to protect your business, contact our firm anytime by telephone or e-mail.



